Portrait of Kaitlyn Rossi smiling confidently

I'm Kaitlyn.

I’m a Creative Director, Producer, and experienced team leader.

I've spent the majority of my 18-year career with video production at the epicenter — moving from an editor to editorial producer to my current role as the Creative Director at Storyblocks.

My strength lies at the intersection of strategy and creative production, leading teams to produce work that supports business growth while building a brand. I have a proven record of building cross-functional teams, end-to-end creative operations, and multichannel campaigns. But what really gets me excited is finding the meaningful connections between a brand and their community, and creating the content ecosystem to nurture those connections.

Send me an email:

k.auchincloss@gmail.com

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Outside of work: I’m a parent of two and dabbler in a variety of creative hobbies including photography, abstract painting, baking and making ice cream. These days, I’m having the most fun with the non-digital stuff but as long as I’m making something, I’m happy.

Talk to me about: stand up comedy, what you ate on vacation, houseplant care, the Bravoverse, MLMs, Anthony Bourdain, Beyonce, what podcast you’re listening to, how you’re faring in the toddler years.

Press & Thought Leadership

  • Screenshot of the webinar featuring Byron Stewart and Kaitlyn Rossi

    What it takes for your video to stand out in 2026

    WEBINAR

    A conversation for marketers, creative leaders, and video teams who want their content to leave a memorable impression. 

  • Kaitlyn and Kyle smile on set of a YouTube video with a caption that says "Don't lose your joy."

    What we learned after 8 years of video marketing

    VIDEO

    After eight years of producing video content, the Storyblocks team has learned what really works—and what doesn’t.

  • Kris Evered behind the scenes on his collection for Storyblocks

    Why trust (and not just attention) is needed for brand growth

    ARTICLE

    If you’re building and growing a brand, should you invest more in attention-grabbing content or should you prioritize content that builds trust?

  • Consumers are watching more video than ever. How can brands meet the moment?

    ARTICLE

    What exactly does this mean for marketing and performance teams? And what does this mean for the decision-makers who decide how to distribute the budget?

  • Screenshot featuring 3 guests on the webinar: Chris Lavigne, Maggie Linder, and Mike LaHood

    Breaking the Bottleneck: How top video teams streamline creative workflows

    WEBINAR

    A conversation about the most common bottlenecks in video production, how to spot them, and how to dismantle them.

here’s what i do best